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Written by Brian Skov

Why WakeupData Actions?

How can WakeupData Actions help you?


From speaking with hundreds of eCommerce managers over the years, we've learned that the best digital marketers are successful on four fronts: 


  1. Understanding their product data quality. 
  2. Optimize their product data based on industry best-practices across specific marketing channels.
  3. Understand how and why the product data quality affects the performance of products across those different marketing channels. 
  4. Focus on products that make their business successful and have a single, streamlined, and easy to understand the view of the product life cycle.

But today, inputs from different data sources are often scattered across tens of systems: PIM, ERP, internal sales reports, Google Analytics, feed management tools, data visualization tools...the list goes on...and on.

Meanwhile, product performance data is captured in spreadsheets, complex Google Analytics reports, endless dashboards or, at worst, nowhere to be found in an easy to understand format.

None of these formats are optimized to help you prioritize around clear objectives or zoom out for the big picture. At worst, they give you an understanding of past results without any actual context of why certain products, brands, or categories are not performing as you would expect.

As a modern eCommerce manager, you need a better way to manage the complex decisions you must routinely make that will impact the success of your online product sales and your entire organization.

You need a better system for helping you make the right decisions and align everyone on what's coming next.

That's why we built WakeupData Actions.

Ready to see exactly how a dedicated product data optimization and performance tracking system can help?


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